What Personal Data do we collect from the people who subscribe through our website, blog or app?

When registering on our site, as appropriate, you will be asked to enter your name, email address, your company/organization, job title, phone number or other details (hereinafter the “Personal Data”) to help you with your experience.

You are free to decide whether you want to provide your Personal Data to Baseform. However, you are obliged to provide the Personal Data to get the requested services.

When do we collect Personal Data?

We collect Personal Data from you when you register on our site, fill out a form, open a Support Ticket or enter information on our site.

For which purposes do we use your Personal Data?

We may use the Personal Data we collect from you when you register, make a purchase, sign up for our newsletter, respond to a survey or marketing communication, surf the website, or use certain other site features, in the following ways:

• To personalize your experience and to allow us to deliver the type of content and product offerings in which you are most interested.
• To improve our website in order to better serve you.
• To allow us to better service you in responding to your customer service requests.
• To follow up with them after correspondence (live chat, email or phone inquiries)

Automated decision-making

For the purposes mentioned above, Baseform will store your Personal Data, analyse your behaviour and create a profile based on your use of the Baseform website, applications or blog.

The legal basis for collecting Personal Data

The legal basis for collecting and processing your Personal Data for the purposes set out above is your explicit, unambiguous consent.

How do we protect your Personal Data?

Your Personal Data is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems, and are required to keep the information confidential. In addition, all sensitive/credit information you supply is encrypted via Secure Socket Layer (SSL) technology.

When a user places an order, enters, submits, or accesses her/his information, we implement a variety of security measures to maintain the safety of her/his personal information.

Do we use 'cookies'?

Yes, we use cookies to:

• Understand and save user preferences for future visits, based on previous or current site activity, enabling us to provide improved services.
• Compile aggregate data about site traffic and site interactions in order to offer better site experiences and tools in the future. We may also use trusted third-party services that track this information on our behalf.

Cookies are small files that a site or its service provider (if you so allow) transfer to your computer's hard drive through your Web browser. Cookies enable the site's or service provider's systems to recognize your browser and to capture and remember certain information. For instance, cookies may be used to help a site remember and process the items in a shopping cart.

You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser's settings. Look at your browser's Help menu to learn the correct way to modify your cookies' settings.

If you turn off cookies, some site features may be disabled or not function properly.

Third-party disclosure

We do not sell, trade, or otherwise transfer to outside parties your Personal Data.

We do not include or offer third-party products or services on our website.

You will be notified of any Privacy Policy changes on our web site.

Details of the data controller and recipients of the Personal Data

BF Software, Lda., Rua Borges Carneiro 34 R/C, Lisboa, Portugal (“Baseform”), email contact@baseform.com is the data controller and responsible for data security and the processing of your Personal Data according to the specific purposes mentioned above.

Moreover, in the event that the entity you are working for has purchased access to the website, blog or app from another entity than Baseform, Baseform will share your Personal Data with said entity.

Other authorised third parties may need to access or store Personal Data if required or permitted by applicable law (e.g. governmental authorities, courts, external advisers and similar third parties that are public bodies).

Transfer of the Personal Data

Your Personal Data may be transferred to or from EU/EEA. Baseform ensures that such transfer will be carried out in accordance with the applicable data protection laws. For transfer from within EU/EEA to outside EU/EEA, this entails that any party outside of EU/EEA which comes into possession of your Personal Data must ensure an adequate level of protection, for example by entering into the EU standard contractual clauses, or implement and comply with binding corporate rules, where applicable. If you have any inquiries in relation hereto, you are welcome to contact Baseform at: contact@baseform.com.

Retention period

Baseform will only store your Personal Data as long as necessary to fulfil the purpose(s) for the processing of your Personal Data. Some of your Personal Data may, however, be stored for accounting purposes or for defence of legal claims. This Personal Data will be stored until the expiration of the statutory limitation period.

How can you access your Personal Data?/Further rights

Under applicable law, you have various rights (under the conditions set out in applicable law).

Withdrawal of consent: If you have declared your consent for any Personal Data processing activities you can withdraw this consent at any time with future effect. Such a withdrawal will not affect the lawfulness of the processing prior to the consent withdrawal.

Right of access: You may have the right to obtain from us confirmation as to whether or not Personal Data concerning you is processed, and, where that is the case, to request access to this Personal Data. The access to information includes – inter alia – the purposes of the processing, the categories of Personal Data concerned, and the recipients or categories of recipients to whom the Personal Data has been or will be disclosed. However, this is not an absolute right and the interests of other individuals may restrict your right of access.

You may have the right to obtain a copy of the Personal Data undergoing processing. For further copies requested by you, we may charge a reasonable fee based on administrative costs.

Right to rectification: You may have the right to obtain from us the rectification of inaccurate Personal Data concerning you. Depending on the purposes of the processing, you may have the right to have incomplete Personal Data completed, including by means of providing a supplementary statement.

Right to erasure ("right to be forgotten"): Under certain circumstances, you may have the right to obtain from us the erasure of Personal Data concerning you and we may be obliged to erase such Personal Data.

Right to restriction of processing: Under certain circumstances, you may have the right to obtain from us restriction of processing your Personal Data. In this case, the respective data will be marked and may only be processed by us for certain purposes.

Right to object: Under certain circumstances, you may have the right to object the processing of your Personal Data by Grundfos, on grounds relating to your particular situation, at any time. Grundfos may be required to cease processing your personal data.

Right to data portability: Under certain circumstances, you may have the right to receive the Personal Data concerning you, which you have provided to us, in a structured, commonly used and machine-readable format and you may have the right to transmit that data to another entity without hindrance from us.

Unsubscribing & queries

If at any time you would like to unsubscribe from receiving future emails, you can email us at unsubscribe@baseform.com and we will promptly remove you from ALL correspondence.

If you have any questions regarding this privacy policy, or if you want to change your personal information, please contact us at: contact@baseform.com.

Filing of complaints

In case of complaints, you also have the right to lodge a complaint with the competent supervisory authority regarding the storing or processing of your Personal Data.